He grew up a refugee child of war, moved alone to Canada at seventeen, and drove forklifts on a manufacturing line before he wrote software for GM and Suzuki plants.

Before Nous, he built Integral, a digital transformation practice that helped global enterprises like Ford, Honda, and Rocket Mortgage redesign how they build and deploy technology. He was instrumental in building FordLabs, Ford's in-house innovation engine. Integral grew to 50+ people and eight-figure revenue before a successful exit in 2024.

Earlier in his career he worked on the leadership team at Pivotal Labs, the practice widely credited with bringing lean and agile software methods into the enterprise. He learned Lean and Theory of Constraints from shopfloors rather than MBA textbooks. Those principles are foundational to how we operate.

He has spent his career doing for businesses what displacement taught him to do for himself: remove everything else until what remains is most worth building on.